University of Leeds – Press Office


“Press releases were well written, well targeted and attracted international attention.

 Chris Bunting, Press Officer


Key skills: Sourcing newsworthy stories; writing press releases

Working under his own initiative, Edwin independently identified newsworthy research in the Faculty of Engineering at the University of Leeds. Having identified a journalistic angle, Edwin composed three high quality press releases which went on to receive global coverage, including articles in the Financial Times and on the BBC News website. Media interest in the research areas of flooding, superbugs and sustainable energy peaked; Edwin’s writing was complemented for achieving all goals.

Read the original press releases: