Forest Research – website content

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We are very pleased with your contributions

Samantha Hammell, Forest Research

Key skills: web content; interviewing scientists; tight deadlines; search engine optimisation;

Scientia Scripta worked with Forest Research, the Forestry Commission’s research agency, to update its website content.

We interviewed scientists to find out about their recent research and sourced facts and figures from publications and scientific papers. Edwin then worked with the scientists to craft content for each page, along with meta-data to boost SEO. The completed pages focus on the results, findings and impact of research projects.

Impressed with our contribution, Forest Research asked Scientia Scripta at short notice to update some of its ‘resource’ web pages. These are comprehensive sources of information about specific tree pests and diseases, based on findings from research.

Deborah worked with scientists to edit and update each resource. She developed sub-pages to provide more detailed information. The page layout and use of summary bullet points makes it easy for users to find information and navigate through the resource.

Working in partnership with researchers, the workflow included thorough checking, editing and approval steps to ensure that all parties were happy with the accuracy, clarity and effectiveness of the final website pages. We completed the work in three weeks, so the website could launch in time.

Take a look at some of the website pages that we developed:

 

“Some of our scientists were especially pleased to be corresponding with someone who knows ‘exactly what they are talking about.’”

Samantha Hammell, Forest Research